May 7, 2012 - Comments Off on Marvel to Mesopotamia

Marvel to Mesopotamia

In honor of the Avengers coming out this past weekend, I thought it was time we celebrate the inspirational power of the super-human, so idolized and adored by pop culture. Superheroes are nothing new. In fact one could say they're some of the oldest detritus of human culture. The idea of an übermensch can be seen going back to one of the most ancient of epics: Gilgamesh. His power? Super strength. His weakness? Friends. Gilgamesh (not the most stunning of reads I must confess) could easily be spun as a modern paperback lark where Gilagmesh and his sidekick Enkidu go on a series of harrowing adventures. When we read these stories of super powered men and women, whether now in modern metropolises or cities of old, they teach us valuable lessons showing how even heroes can falter. Mechman

But another part of the magic of superheroes is that they just don't seem to die. I don't mean the characters themselves but what they stand for. As with Gilgamesh, it's easy to draw comparisons from many of our favorite modern heroes to their ancient counterparts (Superman and Hercules, Flash and Ares, etc). This fact hints at the underlying truth that these fictional heroes strike at something core to our cultural identity as human beings and it's artists like Kris Anka who help enable this perpetual cycle of mythology.

Avengers FilmHellboy Colablo

I've never been a huge capes and cowls fan. Instead I often reach for the more independent or atypical graphic novel. A large part of that is I find the stories, and more so the art, of those classic Marvel/DC series to be somewhat trite. But Anka breathes a fresh modern style into his tributes while maintaining their characters' essence making me yearn to read...though he doesn't seem to have done any actual books, just fan art. Yet his animation skills leave little question as to his ability.

Of course part of what makes superheroes so interesting is simply the fact that they are indeed super, or in the words of one German philosopher: über. Über Content seems to understand this power as embodied in their striking website. Fellow Youtube junkies may recognize team member Charlie Todd as founder of Improv Everywhere here in our very own NYC.

Uber Content

Beyond the crisp tight design of the site, Über Content does its umlaut proud with some wonderful hover states and some amazing screen adaptability which, at a glance, looks like a customized Get Skeleton layout (the new hotness around the office). I especially like how the site keeps the team member images at the top in an even grid with filler blue circles when necessary.

Yet for all the truly amazing heroes, there are also the ones that just can't quite live up to the name. Most heroes overcome this adversity to become truly super, something about great power, great responsibility yadda yadda etc etc. However, as this cute French short shows, sometimes even such happy endings might not be all their cracked up to be.

The Sketching Mechanism is a series of weekly posts, published on Mondays, containing the artistic musings of Mobile Designer/Developer Ben Chirlin during our Monday morning meeting at the NY Creative Bunker as well as his inspiring artistic finds of the week.

Published by: benchirlin in The Sketching Mechanism
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May 2, 2012 - Comments Off on Emerging: The Linked Mechanism

Emerging: The Linked Mechanism

Some interesting links we are talking about right now:

And lastly, this is so cool, on Monday May 7, The Empire State Building is shining yellow and orange in honor of James Beard Foundation's 25th Anniversary. It is also the night of the JBF Awards, which you can see live on the website we developed for them at JamesBeard.org.

 

A mid-week treat of assorted links. 

 

 

 

Published by: antonioortiz in The Internal Mechanism
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May 1, 2012 - Comments Off on I Am The Emperor of the Sidewalk

I Am The Emperor of the Sidewalk

If you think the Mayans and their wacky prophesies are a "Gas, Gas, Gas", then you'll also be undoubtedly impressed by my recent conclusion... I hereby decree that we've come to the point in our evolutionary slog from amoeba to bigger, sloppier amoebas - that human beings must universally hate each other.

What else could rationally explain the malaise and disinterest that slips over us, whether we're on the subway, in our vehicles, sitting in our offices or in our living rooms? We don't communicate face-to-face anymore. And the lessening of any primordial desire to do so can only indicate that we despise each other so much, that we'd rather become lost in our small selves than actually be part of society at large.

Thanks to powerful little smartphones that entertain us significantly more than another human ever could, we tragically meander through life shackled to tiny devices that really don't love us (no matter how many times Siri tells me she does). With our newfound ability to fully check out of society, we no longer have to even acknowledge the poor buffoon sitting next to us on the subway who simply wants to use his vocal chords to connect with a fellow human by uttering some reverberating jibber-jabber through the twin infoldings of mucous membrane stretched horizontally across his larynx.

Where neanderthals used to enjoy each others' company by carelessly uttering nonsense about their meaningless lives and pursuits, now thanks to some noise-cancelling Beats and Vimeo, our private entertainment bliss is endless. Put your head down, tune out and bury yourself in bright, sparkly pixels. Enjoy the blissful ignorance of your surroundings.

I am the magnificent Emperor of the Sidewalk. Don't mind me, I'll be that asshole typing a text message while walking headfirst into a monstrous, deadly bear...

Dave Fletcher is the Executive Director at The Mechanism. No humans were ignored or harmed during the creation of this piece, despite the fact it was written on an iPhone during a subway ride. Dave has never texted while walking, running, driving, walking into bears or thinking about Mayans.

Published by: davefletcher in The Internal Mechanism
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April 30, 2012 - Comments Off on Mandalas and Mats

Mandalas and Mats

Patterns are the fuel of the human mind. Our pattern recognition ability is a large part of what us makes such smart creatures and remains our most defining trait in the battle for/against artificial intelligence. As such it is only sensible that pattern be one of the core aspects of art, and therefore inspiration, to us all.

The Pattern Mechanism

David Stephenson relies on the power of patterns to create truly marvelous photography in his projects Vaults and Domes. Classical architecture is obsessed with symmetry, pattern, and texture all of which the eye finds very pleasing. Stephenson manages to create loving odes of our forbears' passion with a straight-on modern twist. Meanwhile, his other works find beauty in the chaos of nature and organization of modern man.

Chapter HouseSala de as Dos Hermanas

Of course such intricacy has recently fallen out of fashion in favor of minimalism and simplicity, spearheaded by modern art movements. This aesthetic has now seeped into the commercial sector as well with the design ethos of companies such as Apple. The visual communication agency VOID uses this elegant block and color approach quite wonderfully. The site's stunning color palette is emphasized by the use of square, grid and linear patterns as well as a nicely animated scroll from section to section which grids out the site even further: patterns within patterns. Impress people and transform your place into a stylish and unforgettable space with muraledesign they offers wall murals and wallpapers.  VOID

Lastly, the inspiration for this inspirational post was the following video. Though short, it absolutely mesmerizes the viewer. An intro video for the TEDxSummit, the dancers from the Icouldneverbeadancer studio performed captivating choreography on colored mats shot through a giant kaleidoscope. The music of Yasmine Hamdan helps create an end result that is truly stunning. Enjoy and stay inspired.

The Sketching Mechanism is a series of weekly posts, published on Mondays, containing the artistic musings of Mobile Designer/Developer Ben Chirlin during our Monday morning meeting at the NY Creative Bunker as well as his inspiring artistic finds of the week.

Published by: benchirlin in The Design Mechanism
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April 27, 2012 - Comments Off on Whatever You Are Making, Make It Better Than It Has To Be

Whatever You Are Making, Make It Better Than It Has To Be

On his blog advertising guru Luke Sullivan shares an excerpt from the 4th edition of Hey Whipple, Squeeze This.

Over the years, I’ve come to believe the operative element is subliminal; not subliminal advertising the way Vance Packard complained about in his conspiracy book The Hidden Persuaders. No, the operative element we’re talking about here is subliminal quality. The very word sublime helps explain my point. “Limen” is Latin for threshold. Below the threshold of awareness. We’re talking about baking quality so far into a thing that people who look at it perceive this quality subconsciously. They know they’re looking at something of quality before they’re even conscious of it because when a thing is made way better than it has to be its quality comes off of it in waves.

What a fantastic concept: subliminal quality.

This extra effort is how all of life’s pursuits are turned into art; yes, even advertising. An old man from Bali once patiently explained to an anthropologist studying his culture: “We have no  ‘art.’
We do everything as well as possible.”

(via heywhipple.com)

 

The Thinking Mechanism is a series of weekly posts written by Antonio Ortiz and published on Fridays, covering the ideas The Mechanism is thinking and talking about with our peers and clients. This edition of The Thinking Mechanism is cross-posted from the blog SmarterCreativity.com.

Published by: antonioortiz in The Thinking Mechanism
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April 23, 2012 - Comments Off on Mario and Multiplayer

Mario and Multiplayer

Vindication. At least that's what I was thinking while visiting the new Art of Video Games exhibit at the Smithsonian in Washington, D.C. this weekend. It was a small exhibit true; just a handful of interviews with video game legends,  some concept art, five playable game apps that pay real money and a room with around two dozen video stations each devoted to a different platform over the past three decades. Yet it's mere existence will stir the heart of any gamer. For while some classics like Myst and Monkey Island sat desolate restricted to trackball and three minute playtime, the crowd thrived around Flower and throughout the exhibit in general. It was inspiring.

Mario Time

The question of course is are video games art? Besides perhaps a handful of indie titles, games exist as products first and foremost. And while company's like Tim Schaffer's Double Fine or thatgamecompany continue to push the artistic merits of games, its still a challenge to find an example of something that is both game and art while not being some strange interactive experiment. The crowd at the exhibit further had me questioning if games were art. After all, it's not often you see such a large and diverse crowd at the Portrait Gallery. And on top of that, the personal reactions we have make them like no other form of "art" out there. When I saw the Mona Lisa, my first thought wasn't "Oh! I remember looking at this painting every day after school as a kid!" yet I heard such sentiments throughout my time at the exhibit.
What is unquestionable however is the number of artists now involved in the games industry. Yoji Shinkawa's art has been an inspiration to me since I first played Metal Gear Solid on my cousin's PC at a young age. His art combines the beauty of Japanese prints and ink wash with an undeniably modern, near electric, flavor.

The Art of Metal Gear Solid IIThe Art of Metal Gear Solid II

Sadly Shinkawa seems to have next to no web presence so I have no comprehensive portfolio to send you to. However from the gallery above, extracted from the series' art books, you can see his outstanding talent. Part of what makes his works so attractive to the eye is how personal an experience they appear to be. Their smoky nature creates an illusion of impermanence; if we look away for even a second, the image may no longer be there, like a mirage in the mist.

There exists an extremely strong relationship between video game and web design being the two most important and interactive mediums of our age, possibly our history. The only difference being that the former is a vector for entertainment while the latter is one for information. However both together helped establish the interactive metaphors we now all take for granted: menus, buttons, navigation, etc. The two mediums continue to inform one another's evolution even as they begin to merge via the gamification of everything web (see "badges") and the networking of everything game (see "massively multiplayer online games").

While some sites embrace this relationship in a direct, semi-ironic way, others simply exceed at ingraining the joyful nature of games in their very fabric. The site for SpellTower, an interesting iOS game which just saw a huge swell in sales thanks to an intelligent social marketing push, is a fun romp through minimalist web design at its best.

SpellTower

I love the sites simple long form layout and bright colors. The fun animations that play out as you scroll as well as the news banner give the otherwise static page a sense of life and connectedness.

Of course the medium most affected by video games is video itself. And while there are plenty of amazing cinematics done for every major video game release, these are really just animations set in their respective game's universe and have little to do with games itself beyond said shared setting. However 8BITS is a short animation that succeeds in celebrating the complete history of  gaming while putting a twist on the classic damsel-in-distress scenario so many games rely on. 1UP.

The Sketching Mechanism is a series of weekly posts, published on Mondays, containing the artistic musings of Mobile Designer/Developer Ben Chirlin during our Monday morning meeting at the NY Creative Bunker as well as his inspiring artistic finds of the week.
Source: www.boomtownbingo.com/sailor-bingo-review/.

April 20, 2012 - Comments Off on Introducing The Reading Mechanism

Introducing The Reading Mechanism

As part of our efforts for ongoing education we've been having internal discussions about the various subjects we individually want to keep studying as well as which subjects we should be collectively researching. While it makes sense that some things specific to our areas of expertise would probably be studied independently of each other it also makes sense to explore some things together as a team. Which is why we decided to start a book club, and also decided to share it and welcome anyone who wants to join us.

Today we are launching The Reading Mechanism and our first book selection is the recently released "Design is a Job" by Mike Monteiro. The book is the seventh in the A Book Apart series of "brief books for people who make websites." It is short but it is fully loaded. Though the title says design, it could have easily said development, management, marketing, programming, etc.

Questions for discussion:

  • Do you execute your best work when restricted by limitations? Or, when completely free?
  • In what ways is your role misunderstood by your peers?
  • In what ways are you making your clients better?
  • Are you uncomfortable presenting your work? Why?
  • What is your process? How does it enhance your team's process?
  • In what ways does what Monteiro share relate to the work you are currently doing?
  • Do you agree with him? Disagree? Why?

About the author:
Mike Monteiro is the co-founder and design director of Mule Design, an interactive design studio whose work has been called “delightfully hostile” by The New Yorker. He prefers that designers have strong spines. In early 2011, he gave a Creative Mornings talk entitled “F— You, Pay Me” that featured his lawyer on stage with him, and he can be heard weekly as the co-host of Let’s Make Mistakes with Katie Gillum. You can follow him on Twitter as @Mike_FTW, but we’re not liable for what you’ll see.

The Reading Mechanism will come back in two weeks to share what we learned from the book.

 

Published by: antonioortiz in The Reading Mechanism

April 18, 2012 - Comments Off on Say Cheese: The Linked Mechanism

Say Cheese: The Linked Mechanism

Ever since last week's Instagram acquisition by Facebook we've been talking about all things photography. Here are some of our favorite links, apps and general photo related goodness:

 

A mid-week treat of assorted links. 

Published by: antonioortiz in The Thinking Mechanism

April 16, 2012 - Comments Off on Milk

Milk

Milk and dairy is important in a healthy balanced diet, providing many nutrients essential for good health. Lucy Jones discusses the important role of milk and dairy plus there’s tips on how to boost your dairy intake. Fore more information regarding healthy dietary supplements visit tampabay.com.

Several celebrities ‘extreme’ diets suggest that milk and dairy should be avoided, however for many people cutting milk and dairy out is likely to do more harm than good as they play an important role within a healthy balanced diet. Milk and dairy foods are affordable, safe to consume daily, wholesome and a delicious source of essential nutrients, learn more about exipure healthy benefits.

Is it all about calcium?

Milk and dairy typically provide almost one third of our recommended calcium intakes but the nutrition provided by dairy products goes way beyond calcium alone. A single glass of semi-skimmed milk provides protein, phosphorus, potassium, iodine, riboflavin and pantothenic acid and a MASSIVE 72 per cent of our daily needs for vitamin B12. The main dietary source of B12 for vegetarians is dairy. For dentsit-related services, Smart1 Implant Abutments can be checked out!

Together, the nutrients in milk and dairy help to:

  • Keep muscles, bones, nerves, teeth, skin and vision healthy
  • Release energy from foods and reduce tiredness and fatigue
  • Maintain healthy blood pressure
  • Support normal growth and brain development
  • And even support normal immune functioning

That’s pretty impressive for a humble glass of milk! The UK Eatwell Guide recommends that milk and dairy products and their alternatives, form part of a healthy balanced diet, and lower fat and lower sugar options should be chosen where possible. Check out the latest exipure reviews.

What about milk and dairy as we grow up?

Children grow rapidly in the first 5 years of life and have high energy needs. They only have small stomachs so need nutrient-dense foods to sustain them during growth. Whole milk and full fat dairy products provide useful energy, protein, vitamins and minerals to support growth and development. Milk also provides essential nutrients for growth and development and helps protect teeth against
dental caries.

Bones develop quickly in teenage years, with 40-60 per cent of peak bone mineral content being laid down in adolescence and 80-90 per cent of the skeleton being formed by the age of 18 years. A good diet in teenage years can increase bone mineral density which promotes healthy bones later in adult life, helping to prevent conditions like osteoporosis.

Published by: benchirlin in The Sketching Mechanism

April 13, 2012 - Comments Off on Make It Count: The Thinking Mechanism

Make It Count: The Thinking Mechanism

This week has been all about three videos that are making the web rounds and making everyone think and talk. We have the return of Ze Frank, Caine's Arcade and Casey Neistat's "ad" for Nike. If you are not moved by at least one of these you need to take stock of your life.

 

The Thinking Mechanism is a series of weekly posts written by Antonio Ortiz and published on Fridays, covering the ideas The Mechanism is thinking and talking about with our peers and clients. 

Published by: antonioortiz in The Thinking Mechanism