July 6, 2007 - Comments Off on Apple’s (Re)Evolution in a Handy Visual Format

Apple’s (Re)Evolution in a Handy Visual Format

I'm a fan of StumbleUpon, a service that helps the bored surfer find random websites that fit within user-defined criteria. It’s also part community and another part rating system for the web. Also, yet another part of StumbleUpon is a handy toolbar for your Firefox browser that makes it easy to send your preferences to StumbleUpon’s massive database of web sites, allowing future sessions to be even more precise.

This morning on my pre-work Stumble session, I came across a pretty impressive graphic displaying Apple’s history in pictorial format. It may not be complete, yet it is nonetheless, a lovely snapshot of a product that has defined many a designers’ lifestyle for nearly 20 years.

Published by: davefletcher in The Design Mechanism

July 5, 2007 - Comments Off on Grazie! CssGlance adds theMechanism’s work to Showcase

Grazie! CssGlance adds theMechanism’s work to Showcase

theMechanism is proud to have Waggener Edstrom’s Consumer Group website featured on CssGlance.com as an example of a well designed and innovative CSS based website.

CssGlance.com is the first italian website focused on providing its audience with a database of well designed and innovative CSS based websites from all around the world. They want to show that good design and web standards are two sides of the same coin. CssGlance even has a pretty little button for our website:

CssGlance Showcase Gallery

CssGlance.com is yet another thing we love about Italy – alongside Garlic Bread and Meatballs, of course...

July 4, 2007 - Comments Off on Virb Brings Creative Verve to Online Communities

Virb Brings Creative Verve to Online Communities

If you're a designer, we implore you to turn your back on the poorly designed community sites out there and have a peek at a standards-compliant community called Virb.

While your friendly designers and coders at theMechanism usually spend our days holed up in our Creative Bunkers in New York and London making magic, on occasion we must leave the confides of our software apps, sketchbooks and meetings to explore the outdoors. And by “outdoors,” we're referring to the “new outdoors” -- free of menacing bears, wolves, intellect-enhancing novels and games of Go -- online communities.

For the mighty Margaret Martin in London, her solace is sometimes found in the World of Warcraft. For Standardista Jeffrey, it's the singular joy of his Flappy. Many of our entertainment-based clients have dived headfirst into the most fiendish of web site communities known as mySpace. And while mySpace will hopefully soon be swallowed under it's own bile due to the overabundance of creeps looking for dates, we were recently alerted to a nicely designed web community called Virb.

Virb functions in a similar manner to the brainchild of Marketing hero Seth Godin’s online community called Squidoo, by taking a very clean, clear approach to design and modularization of content. Virb was made by the same folks who made a little-publicized, but lovely musician site called PureVolume. While we all agree that there are too many online communities vying for the attention of kiddies, teens, and eventually creeps, we're hoping Virb's ease of use eventually buries mySpace. However, our resident Standardista, Jeffrey Barke reminded me that the mighty mountain built by mySpace may be too hard to climb by any competitors.

In the meantime, I'm leaving the "new outdoors" to dip my toes into the "old outdoors," by re-reading The 48 Laws of Power. By the time I'm finished, what we know now as the web will be carried around in our pockets -- and desktop computers will be the devices of the aged.

Dave Fletcher is a Founder and Creative Director of theMechanism, a maxi-media firm in New York City and London. He ranted about mySpace & the Dumbing of Design in July of 2006 and hopes that he lives to see the day that online communities appreciate the importance of a standards-based approach.

Published by: davefletcher in The Design Mechanism

July 3, 2007 - Comments Off on theMechanism’s work considered Usable & Elegant by Smashing Magazine

theMechanism’s work considered Usable & Elegant by Smashing Magazine

According to Smashing Magazine, theMechanism’s recent design for Waggener Edstrom Consumer group is “Inspirational, Usable & Elegant”. They also threw around words like “profound” and “enduring” too.

We wholeheartedly support and trust their judgement.

From Smashing Magazine:

We all love beautiful, usable and impressive web designs. To achieve them, web developers need to focus on many aspects, but basically it all boils down to the question, how well the content is presented and how easily the information can be perceived. Harmonic color schemes are as important as solid and consistent typography. Precise visual structure and intuitive navigation are essential for both usability and accessibility. In fact, mostly it's a keen attention to small details which gives web-sites a profound and enduring nature.

We've selected some more of them. Over 60 elegant, usable and impressive designs with a well thought-out color scheme, typography and visual structure. Their beauty lies in the way the information is presented. Their usability lies in the way they communicate presented data. That's what makes them different.

Have a peek at all the inspiring designs from various firms right here.

Published by: davefletcher in The Working Mechanism

July 2, 2007 - Comments Off on Smash that iPhone!

Smash that iPhone!

PC World’s Eric Butterfield recently tried to damage the freshly birthed iPhone by putting it through a series of “stress tests.” While I predict that soon enough, a bevy of companies will be offering tasty carbonite sheaths to coddle your $500+ investment – for now – watch this video to see how the rapturous little device is holding up to Butterfield’s physical persecution and torment...

Published by: davefletcher in The Design Mechanism

June 29, 2007 - 2 comments

Exxon Hacks the Yes Men

One day after the Yes Men made a joke announcement that ExxonMobil plans to turn billions of climate-change victims into a brand-new fuel called Vivoleum, the Yes Men’s upstream internet service provider shut down Vivoleum.com, the Yes Men’s spoof website, and cut off the Yes Men’s email service, in reaction to a complaint whose source they will not identify. The provider, Broadview Networks, also made the Yes Men remove all mention of Exxon from TheYesMen.org before they'd restore the Yes Men’s email service.

The Yes Men assume the complainant was Exxon. “Since parody is protected under US law, Exxon must think that people seeing the site will think Vivoleum’s a real Exxon product, not just a parody,” said Yes Man Mike Bonanno. “Exxon’s policies do already contribute to 150,000 climate-change related deaths each year,” added Yes Man Andy Bichlbaum. “So maybe it really is credible. What a resource!”

Read more

Published by: jeffreybarke in The Thinking Mechanism
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June 27, 2007 - 4 comments

Hippies Continue to Take the Bad Rap in 2007

hippy adAt the Creative Bunker in NYC, we occasionally receive a bit of spam-enhanced snail mail that tickles our funny shins to a higher degree than Josh’s (frequently made-up on the spot) silly tales.

I'm not necessarily a long-term fan of the “Hippy” (though I would have likely been one back in the 60’s primarily because of my profound love of Patchouli and hopping about), but in this latest piece of poorly designed rubbish that came across my desk, the “Hippy” in question is not really a participant in the subgroup of the counterculture that began in the United States during the early 1960’s at all – but likely the owner of this delivery service wearing a Rastafari Crown with fake dreadlocks flashing a half-assed peace sign.

As a result, we will never use this delivery service, not based entirely on the fact that we appreciate good design as opposed to this nonsense, but because we don’t like seeing the “Hippy” getting any more attention for being a dumb-ass than the Gieco Cavemen or Potsie from Happy Days.

Just because you have a beard and a dream, and your Uncle Cleatus claims he can write some “bad-ass” copy doesn’t mean it’s a good idea. Stick that in your pipe and smoke it... Hippy Delivery Man.

Published by: davefletcher in The Internal Mechanism

June 22, 2007 - Comments Off on Google Maps Local Business Center—Meetup Mystery Solved

Google Maps Local Business Center—Meetup Mystery Solved

At last night’s NYC Web Standards Meetup, Jay asked if anyone knew why certain Google search results display a “plus button” after the description that expands on click to show an embedded Google Map. He also wanted to know how he could make this behavior happen for a client. Unfortunately, no one in the room could answer. We examined the source code, speculated, triangulated, and triaged, but to no avail. When we left last night, the mystery hung heavy on us all and it was vowed that the solution would be found.

And it has—Google Maps Local Business Center. “Use the Local Business Center to create your free listing. When potential customers search Maps for local information, they’ll find your business: your address, hours of operation, even photos of your storefront or products. It’s easy, free, and you don’t need a website of your own.”

Thanks for the assist evolt!

Published by: jeffreybarke in The Programming Mechanism
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